October 8, 2015 (KANSAS CITY, Mo.) – As a result of a strategic auction marketing campaign by United Country – Gingery and Associates of Tabernash, Colo., 627 acres of the historic Murphy Ranch located in Granby, Colo., recently sold at auction at prices above expectations.Kathy Gingery of Gingery and Associates teamed up with Craig Buford of United Country – Buford Resources Real Estate and Auction to give the seller the highest level of auction resources available. . The auction drew 40 registered live and online bidders and 50 attendees total. The acreage was offered in six separate tracts and sold for $2,500,000. Overall the event produced sales prices averaging roughly $3,800 per acre with one 46-acre tract selling to the highest bidder for $572,000.“Selling a piece of real estate by auction pushes people away from procrastination and affects them in a positive way,” said Kathy Gingery of United Country – Gingery and Associates. “For us being a new agency and our first go around at an auction, it opened my eyes to how we can help people get a piece of property at a reasonable price that maybe they wouldn’t have been able to otherwise. It’s a win-win scenario for both the buyer and a seller.”Gingery said the seller was very excited about the outcome. All of the buyers were working ranch families from the area. Gingery attributes the successful auction to both online and live auction bidders keeping the momentum going and to Craig Buford for delivering professional auction knowledge and resources.“Teamwork is really important to an agency like ours and for United Country as a whole,” said Gingery. “You become stronger and a better resource for your community. Craig and I really learned a lot from each other. This event wouldn’t have been successful without him and I know the payback from our partnership down the road will be very substantial.”“Seasoned real estate brokers and professional auctioneers working seamlessly on projects like the Murphy Ranch Auction, is exactly the vision our company had when launching United Country Auction Services”, said Shawn Terrel, executive vice president of UCAS. “Kathy and Craig are yet two more examples of the fully integrated traditional and auction resources embedded into United Country Real Estate. Arming our real estate brokers, agents and auctioneers with unsurpassed technology, marketing and training will continue to keep United Country offices at the front of the real estate and auction industry as we move into the future”. The United Country – Gingery and Associates team can be contacted by phone at 970-726-2020, by email at Kathy@GingeryInfo.com, or online at GingeryInfo.com.
About United Country United Country Real Estate – a division of the United Real Estate Group – is the largest, fully integrated network of conventional and auction real estate professionals globally. The company has been an innovator in real estate marketing since 1925. United Country supports nearly 600 offices and 5,000 real estate marketing professionals and auctioneers across four continents, with a unique, comprehensive marketing program that includes one of the largest portfolios of property marketing websites, the largest real estate marketing services company, an extensive buyer database of nearly 550,000 opt-in buyers and international advertising of properties.